After all the time that’s put into planting, growing and harvesting hundreds of acres of potatoes, that crop then goes into storage where facility conditions can put it at risk of rot and shrink. Ross Culberson, Cellar Insights co-founder and a potato grower in Carleton County, N.B. saw a knowledge gap in this production cycle, so he created the Cellar Insights platform to reduce the number of unknowns when it comes to potato storage.

“I’m taking 100 acres of production and putting it under one roof,” says Culberson. “I want to do everything I can to protect it. I used to be (held) hostage (all day) to managing that risk (as a potato grower). Now I’m only doing it in just a few minutes each day.”

Cellar Insights uses technology to remotely monitor potato storage conditions. By using sensors in the storage facilities, growers can watch for any conditions of concern — this monitoring is done through a phone app.

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